Thursday September 25, 2025
With billions of customers globally, AI instruments are reshaping how individuals search and work together on-line. As a substitute of clicking by way of hyperlinks, they anticipate clear, direct solutions. As a substitute of manually navigating a website, they need AI to deal with the work for them.
On this shift, web sites that AI can’t perceive are susceptible to turning into invisible. To assist website house owners keep forward effortlessly, we’ve launched Web2Agent – a service that makes web sites AI-ready with a single click on.
From human guests to AI brokers
In August 2025, Chatgpt.com drew 5.8 billion visits. Google’s AI Overviews now attain 1.5 billion month-to-month customers throughout 200+ nations. The biggest AI bots crawl 85% of internet sites each day.
The dimensions of change is staggering, and it’s already bringing challenges for web site house owners. AI instruments cut back clicks dramatically: research present clickthrough charges can drop by 34.5% and even by 50% when AI solutions seem on the web page.
That is solely the start. The rising agentic net isn’t just about getting data with out clicking – it’s about AI brokers doing the work for the consumer. A traveler asks, “E book me a visit to Paris with a lodge close to the Louvre.” The AI agent searches, compares, and decides throughout a number of platforms. No clicks, no wrestle.
“The issue is that web sites at present are designed for individuals,” mentioned Tomas Rasymas, Head of AI at Hostinger. “However your subsequent customer may not be human – it may very well be an AI agent. These brokers don’t care about your design or format. They want structured, machine-readable information they’ll navigate, perceive, and act on. In case your website can’t present that, you’ll be left behind.”
Business efforts to shut the hole
The trade is on the lookout for methods to make the net work for AI. OpenAI has lately launched a ChatGPT agent that makes use of a simulated desktop to visually browse web sites and carry out duties. Whereas this reveals promise, it may be gradual, resource-intensive, and susceptible to errors.
In the meantime, corporations like Anthropic, Google, IBM, and Microsoft are creating new requirements – MCP, Agent2Agent, ACP, and NLWeb – to assist AI instruments join with third-party companies.
However requirements alone aren’t sufficient. For instance, early cellular requirements like WAP, WML, and XHTML-MP tried to make web sites usable on small screens, however they by no means caught on. The true breakthrough got here with responsive design, which lastly made the cellular net sensible. The identical will probably be true for AI – agent protocols will solely matter as soon as web sites really undertake them.
A zero-maintenance path to the long run
That is the place Web2Agent is available in. The service will assist the preferred AI requirements, making your WordPress or Web site Builder web site AI-ready with a single click on. It would current your web site to any AI agent – now and sooner or later – with no need to vary or handle something your self.
Web2Agent doesn’t change the standard web site – it extends it. For normal customers, nothing modifications: the location appears to be like and works the identical. However for AI brokers, it turns into clear, structured, and immediately obtainable to work together with.
Right here’s a basic diagram of how Web2Agent connects AI instruments with web sites:
Updates to content material or construction are routinely synced, guaranteeing AI brokers at all times entry recent information. The method runs completely within the background, with strict privateness: no consumer exercise is tracked, and no private information is collected.
Staying seen, helpful, and aggressive on-line
Since Web2Agent’s delicate launch, over 20,000 website house owners have already opted in, guaranteeing their companies stay seen and related within the AI-first period.
“Simply as mobile-first design grew to become important when smartphones took over, AI-ready web sites will quickly be the brand new normal,” mentioned Rasymas. “Conventional websites await guests to return to them. AI-ready websites meet the guests the place they already are – inside AI instruments – whereas nonetheless working seamlessly for individuals.”
Because the agentic net transforms how individuals and companies work together on-line, the winners of tomorrow’s web will probably be those that adapt and embrace AI as a accomplice. It’s not nearly maintaining with know-how – it’s about staying seen, helpful, and aggressive in an online that works for each people and machines.
Learn this text for a extra technical rationalization, together with directions on find out how to allow and use Web2Agent.
Gediminas is a communications specialist keen about applied sciences and their potentialities. His important duty is to assist individuals perceive Hostinger merchandise and their options. He likes spending his free time bathing within the scorching tub, grilling, enjoying poker, fishing, and different actions.
